What’s your story?
Vustra is a fashion brand designed in California by a team of design and tech professionals that care about the well-being of our planet. Our vision is simple — let’s create truly sustainable, workhorse apparel that has not only the lowest socio-environmental footprint but also remarkable versatility and timeless fashion.
What is your “why”?
As lovers of fashion and clothing, we were used to retail therapy until we learned about the dark side of the fashion industry and it’s top issues, namely, large footprint of conventional cotton, synthetic fibers, toxic chemicals and dyes, and inhumane treatment of workers. This realization fueled us to bring reform to this wildly unsustainable industry.
Our production teams are involved in social-economic development of garment makers and the communities around them by working on initiatives such as women empowerment and sponsoring education of garment maker’s children. We believe that fashionable clothing should be more than an item on a hanger, it’s connected with the stories of who made your clothes and where they come from.
What’s your flagship product?
Our button-down shirts are made with fashion-forward style and feature the most intricate style details. Our entire collection is made with GOTS certified 100% premium Italian and Turkish organic cotton that looks and feels luxurious. Our collection showcases colors and textures which are carefully developed to provide timeless, elegant and yet stylish options so you can choose to wear fashion with values.
Do you contribute to your local community?
We’re committed to the success of our community locally and globally. We donate 5% of your purchases to the following charities each quarter:
* Quarter 1 – charity: water
* Quarter 2 – Feeding America
* Quarter 3 – Room to Read
* Quarter 4 – 1% for the Planet
Who’s your ideal customer?
The ideal Adelante customer is a socially-conscious individual who cares about quality products and human connection.