How we do what we do

We're dedicated...

to finding you the most sustainable / ethical menswear. We spend hours each day researching and hand-selecting the best brands for our community.

Once we have discovered a brand that we believe our followers would love, we make sure they align and hold true to our core criteria. As a team, we evaluate each brand on a set of aspects that truly make them worthy of sharing.

To understand our selection process, here is IndieGetup’s criteria:

The IndieCriteria


First and foremost, we research to see if the brand is transparent. Β Without transparency, achieving a sustainable, accountable, and fair fashion industry will be impossible. A lack of visibility of supply chains can allow exploitative, unsafe working conditions and environmental damage to thrive while obscuring who has the responsibility and power to redress these issues.

Ethical & Sustainable

Our mission is to work with brands that are authentically sustainable. This means that the brand lives and breathes the practice of making its products, manufacturing, and operations as sustainable as possible. We use these certifications to evaluate brands.

Fair Trade

As consumers, we have become increasingly conscious about our purchases, channeling the power of our vocalized objections to make a positive difference for the people involved in the making of our clothes and goods. At IndieGetup, we look for brands that have practiced both fair labor and environmental awareness.

Values To Shop By

Interested in working with us?

See how to submit your brand